My Favorite SOB

Hamer, S.C. — When you come down Routes 301 and 501 in southeastern North Carolina, just after twilight, the first thing you’ll notice is the glow. As you cross the border into South Carolina, it emerges like some sort of mid-century fever dream. There it is: a bright yellow, illuminated sombrero on top of a 200-foot-tall elevator shaft.

It’s South of the Border. A true legend among the legends of Roadside America.