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The authority on conservative news and opinion in America — read by elected officials, policy experts, executives, and the engaged citizens who act on what they learn.
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The Authority on Conservative Opinion
Commentary and reporting that frames the debate on the right — and that the rest of Washington reads to understand it.
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NR readers don’t just follow the conversation — they act on it. NR subscribers are 2.9× more likely than U.S. adults to be high-propensity voters.
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Founded by William F. Buckley Jr. in 1955, National Review has shaped the conservative movement for seven decades. Today NR is a leading voice for America’s ideals, on the platform wherever the debate happens — in Washington, D.C., New York, online, on the stage, and on national television.
A loyal & influential audience
The people who votevote, invest, lead, persuade, decide, shape policy read National Review.
more likely to be high-propensity voters (81% vs. 28%)
more likely to earn $200K+ a year (38% vs. 9.7%)
more likely to hold a college degree (81% vs. 31%)
more likely to have a net worth above $1.9M (21% vs. 6.1%)
Where they over-index
Charitable giving
Gift giving
Stock investing ($100K+)
Heavy book buying
Source: i360 audience profile of NR vs. U.S. adults, Sept. 2026.
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